Why i write here a note from the lab

Why i write here a note from the lab

Posted by Andreas TAUER on

This year marks a special moment: itโ€™s the 20th anniversary of my perfume venture.

Two decades of creating scentsโ€”of learning, experimenting, failing, discovering, and sharing. I can hardly believe it. To celebrate, Iโ€™m working on a few perfume novelties that feel especially meaningful. Some will be bold and new, others might echo back to earlier creationsโ€”reinterpretations, tributes, quiet nods to the journey so far.

These fragrances are still unfolding. Some are nearly finished, others are whispering ideas that I need time to explore. But I look forward to sharing them with you throughout this anniversary year.

And that brings me to this blog.

Iโ€™ve always believed that perfume is more than a beautiful object. Itโ€™s a story. A mood. A memory caught in a bottle. And often, thereโ€™s so much more behind a fragrance than what fits on a label or in a product description. Thatโ€™s why I started this blog.

Here, I want to share a bit of my world with youโ€”the world of niche, artisanal perfume making.

This is where Iโ€™ll write about the things that inspire me: a walk through a spice market, a fleeting memory of summer light, the scent of dry leaves underfoot. Iโ€™ll talk about how perfumes are bornโ€”about raw materials, about accidents that turn into breakthroughs, and about the quiet joy of blending something new.

Sometimes Iโ€™ll share news: new perfumes, updates from the studio, or behind-the-scenes glimpses into the craft. Sometimes itโ€™ll just be a thought, a reflection, something I want to share because it moved me.

I donโ€™t see perfume as a product. I see it as art, made slowly and with intention. And I believe those who wear it often feel the same. If youโ€™re here reading this, perhaps you do too.

So welcome. Iโ€™m glad youโ€™re here. I hope youโ€™ll return, now and then, to read along as I share what I create, what I learn, and what moves me.

With warm fragrant greetings,
Andy

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