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  • new year, new perfume

    Welcome to 2020! I hope that you had a fabulous start into a fabulous 2020.

    I sure did, spending some time under a fantastic blue sky in the mountains. Down here in Zurich, there is a thick cloud of fog on top of us. Up there: it is warm and sunny and peaceful. So, I am ready now to continue my ventures. Last year was good. I do not know when, but I found some time to work on some new ideas, too. I rarely talk about it because I do not want to feed expectations too much.

    This year, I want to continue where I stopped last year: creating perfumes. Last year, I went back in time and proposed Les Années 25 BIS, a vintage inspired perfume. This year, fingers crossed, if all goes well, will see me proposing an avant-garde kind of perfume. Or better said: a fragrance that I have not done yet  in the past, not even vaguely. Right now, I am also feeling that it is one of the longest lasting creations that I ever came up with. I am adding the last touches there.

    My goal is to propose this perfume by late spring 2020.

    Now, before I go busy again in 2020: let me finish by saying thank you to all of you for your support and enthusiasm. Merci!

  • an update about shipping

    Greetings from Zurich where we survived the heat...

    Here follows an update about shipping perfumes. We still cannot ship samples or miniatures regularly in Europe. Overseas: we cannot offer samples either. For Europe, we are testing new shipment logistics these days, on selected markets, like Spain and the Netherlands. If this works, we will add other countries in Europe. The drawback: delivery from here to there takes longer.

    Generally, I learned through an instagram post that there are some misunderstandings of what can be shipped and what cannot be shipped from Switzerland to some countries or what we do not want to ship. Let me outline this here , also saving me some emails:

    Generally: full  size bottles do only ship to Switzerland, France, Austria and the US. No exceptions.

    Generally: we do not ship samples or full size bottles overseas.

    There are many countries that we do not serve in general because of customs issues or regulatory issues. Examples are Brasil, South Africa, Mexico. If a country is not listed at check out: we do not ship there.

    ITALY: because Italian customs does not accept the import of cosmetic goods from non EU countries (Switzerland is not part of the EU) without sanitary inspection (this means paperwork, money, goods blocked for weeks sometimes) we do not ship there and work with a distributor. As some goods come with lower margin, these are not available in the Italian market, like soaps, body oils, candles.

    Greece, Croatia, Russia, Ukraine, Bulgaria, Romania, Czech Republik, Slovakia, Lithuania: we do not ship because we found the local post and customs clearance too slow or complicated or unreliable.

    Germany: we do not ship full bottles there because the German postal service is not reliable enough and the German customs is too complicated for our clients.

    And now: back to work.

  • Important news: no more sample shipments possible

    Here's an important news that is somewhat terrible.

    As of today, we cannot send samples to the world anymore because of stricter implementation of the rules for transport of dangerous goods/perfume in Switzerland. The authorities/Swiss Post started to even send single 1.5 ml samples back. So there you go.... there is no alternative/affordable shipper and sample business is a low margin business that eventually we have to stop this totally. For the time being: samples only ship to Germany, France, Austria and Switzerland, because there the post transports via ground. All other countries are not served anymore with samples and miniatures.

    Now: reimbursing clients and sending mails....

     

  • Payment card industry data security standard compliant and back from sick bay

    Hi

    I was sick for a while, but now I am back and running and trying to catch up. All projects had to be postponed, though, to Q3, like... September. Ah... well. There is time.

    And on a side note: this morning I got my certificate again, confirming that I am compliant with the payment card industry data security standard. Hurray. And next: trying to keep up with orders and stock issues.
    Have a great weekend everyone. Fragrant greetings!

  • Order processing, shipping and deliveries before the holidays

    Please be aware that orders processing takes longer due to the holidays.

    We are working as hard as we can to process your orders as soon as possible (with single sample orders being processed a bit slower as they are merely a service and not a business).

    Having said that: we cannot influence the speed of international and national shipping services and delivery of orders. These days, before the holidays, national and international delivery is delayed.

    As of today, we cannot promise that sample orders are delivered before the holidays (this includes parts of Europe, especially Germany but not Switzerland). Full size bottles to the US: please order before Dec. 15 for delivery.

    Thank you!

    Picture of today: the candle, l'air du désert marocain, as seen by me (photo montage)

  • Les Années 25 is gone

    This morning I sold out. Les Années 25 is basically gone. The fragrance is still available as miniature (here is the link) . I made around 500 full size 50 ml bottles (a bit more actually, to compensate for store testers that do not sell). What I kept in my stock to serve my online store clients : it is all gone.

    And now? Well, I guess now I start thinking about next spring. I have some ideas there, but my lips are sealed. And before getting into spring thinking mode: I need to get used to the idea that the holidays are less than 60 days away. Wow! Time to work on that stock level.

    Picture: from last year. part of my promotional picture  making efforts for the holidays 2017. This year, I will go for some lighter pictures with more blingbling.

  • 40 days until the holidays

    It is 40 days from here to X-mas. And believe it or not: I have the impression that I can already feel it. Shipments take a touch longer than normal and the queue at the post office is a touch longer, too.  Thus, a bit early ( I know) but still: if you consider getting presents, do not wait too long. The last week before X-mas: everyboy, my retailers and me will work hard but cannot promise anything. Having said that: a piece of advise or two. If you want to give perfume as a present: only do so if you are 100% sure that it will be the right one. Except where explicitely wished: I think that perfume is not an ideal present. It is very hard to find the right one.

    I recommend other gifts, such as soaps, that are better suited. And vouchers for perfume, maybe combined with samples. That works.

    Anyhow: here, we are shipping miniatures like crazy which is nice. And in the factory I am working on inventory for what happens early 2018. These days, you can really feel how many economies are on the upswing. I do not expect this to last very long, I am always a bit on the pessimistic side there: too many factors that speak against it. But right now: there is a lot of optimism everywhere. It feels nice but I think it is important to always keep in mind that this will change sooner or later again.  So I am working on building up inventory but I try to be as much as possible on the lower end, investing carefully and rather have a fragrance not being available for some time then having shelves that overflow (basically it is cash sitting on shelves).

    I know that there are scientific theories and studies about how to buy stock, when to stock up with how much for what item in a production scheme. I guess I am just too lazy. I do it all following a gut feeling. So far that worked very well.

    The other day, a client wrote me about another scientific study: it obviously turns out that personal messages (like Enjoy! Andy Tauer on a card going with full bottles) have an impact. (Yes, I would have guessed that). But obviously the color of the handwriting makes a difference, too. Green is the color to pick. So there you go. Imagine!

    Yes, I started to write some personal messages in green.

  • Swiss made

    In a good week from now, I will be traveling to Florence for the Pitti Fragranze, THE niche show in Italy, next to Esxence. I am very much looking forward to it. There are not too many Swiss brands there and I am one of the few showing up there who still produces (mostly, as the Tauerville flash scents are produced in the US) in Switzerland and not Italy/France/Germany/UK. In that sense: I have an exotic bonus.

    Pitti is one of the highlights of the year because I get to meet a lot of colleagues, the team of my local distributor, KAON, and clients. I do not go to Italy that often. Actually, there are years where I travel to the US more often than to Italy although I am selling more bottles there than there. Italy was and still is an important market for selective perfumery. Although Italy is in constant crisis mode: people still buy perfume. Maybe even more than before, or more selectively.

    Every year, I feel that Pitti got bigger and that more brands are there with more novelties.

    Having said that: there is not enough room for all of us. Even the Italian market is overflooded. In that sense: good luck to all of us.

    Thus, I am curious to talk to colleagues, too. What they experience and think. Some colleagues have become close and we share; a lot!

    Last year, I brought a polaroid with me and took a lot of selfies with perfume lovers on polaroid that I shared in the social media on one picture later in the evening.

    I wonder whether I should do it again. And I wonder whether I should go live on Facebook from time to time. It is not easy as I do not know how to deal with perfume lovers sending comments while I am live. I somehow cannot talk and show and read comments at the same time. We will see.

    And today's picture: from an old post train that I have seen while hiking on Sunday.

  • white frost

    Yesterday, the sun showed again, after a couple of days under a thick fog cloud. I went jogging, up the hill, and found myself in a fairytale landscape. All trees glittering in bright sunlight, covered with white frost. Amazing! The picture only vaguely reflects this magical moment.

    What a perfect start the jogging in crisp but clean air. It was very inspirational (think my clean/clear/soft scent that I am working on).

    When jogging -and as I have a pretty long Sunday jog of around 21-22 km through the woods and fields and returning home along the river- I have a lot of time to reflect; and quite often I think about what I have read, some blog entries sometimes, but not that often anymore as I do not read the blogs: More on a random base based on what's appearing in my never ending facebook feed. Some of these posts these days are so horrible that I get into private conversations with perfume creating friends from the world. Few of us dare telling the truth, publicly, however. I do not really know why nobody from the other side starts fighting some of this sh$$$, as the online communication about perfume in the blogosphere became irrelevant. Contrary to the situation it was 12 years ago. But still: No fighting back. No discussion really. Strange. Maybe it has to do with their irrelevance.

    When I have a bit more time after the holidays, I will have to pick one of the posts that kept me going thinking "am I the only one who thinks this is so wrong?" and write a memo, here.

    I also think about existing perfumes while jogging. Some that give me troubles because I am close to being out of stock. And some that were sort of in the center of attention for whatever reasons....

    Like Hyacinth and a mechanic. Here's a smart and insightful review of this scent that you might have missed and that I use as a reminder here about something..... https://perfumeposse.com/2016/12/16/hyacinth-mechanic-tauer-perfumes/ 
    Hyacinth and a mechanic is part of the tauerville collection. And there, in tauerville, it is special. It is the first of a couple of scents that I do not sell online and nobody does. It is only available during events, hand-to-hand, while I am in store.

    Why?

    I think that online is wonderful, but at the end of the day, perfume is also about talking face to face, physical, telling stories, smelling together and beyond that: living in a time where everything is available everywhere, I wanted to make a statement. No, you can't get this online. No easy 1-click purchase of a sample. No. Not with this one. It is too precious. Ah... don't get me wrong. The price of Hyacinth and a mechanic is moderate. It is precious in a different way.

     

  • Advent

    Fragrant greetings! I was in the US, haven't talked for a while, too, and got back and got sick.
    But now I am back up and running. Right now, I am actually on my way to Turin, where I will give a little speech about "clean". Exciting.

    And I came up with a short video where I am talking about what I will do during the advent time; for me always a time of giving, too.

    Enjoy!

    An advent video

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