In ELLE’s September edition there will be a one page musing with lots of pictures on “Alchemy of Style”. This page, by Megan Deem, features inspirations of fashion designers when “they step out of the atelier and into the perfumery”. I must admit: Elle is not on my daily radar so far, but with the one-page article in hand I went on-linie and found a fragrance finder on ELLE. Well, Tauer Perfumes…I could not find there, but anything else would have surprised me and would endanger my niche status ;-)
So, before writing my next few lines, and in light of debates going on about perfume critics that I find personally strange and out of proportions: I am not affiliated to Elle, nor do I know the author, nor do I expect any kind of article about my niche perfumes and perfumery. Ah well..unfortunately! Trust me, Megan Deem, we could do something funny, that would truly interest your readers, a somewhat personal story…..ah well…
Be it: So I got this page to see and I started wandering from reading on-line on Perfumesmellinthings (Marina’s post on Channel 19 and the new Channel 5 huge bottle “Eau Premiere”) to LAMB frangrances by Gwen Stefani in the Elle article.
The later is fluty floral. Yes, no typo: ..”glamorous like a flute of sparkling champagne”.
This inspiration I truly liked. It could be mine. But I would replace the peach and musk by woods and ambergris.
One one hand, I really think that champagne is a lovely beverage, typically French, for it contains alcohol, and needs time and patience until it is matured and ready to drink. Like with many French things it is expensive and there is no real substitute.
Second, I think there is a hidden dirtiness in champagne, a second line, just a hint. It is this musky cepes mushroom, this little dirty cellar where baron and baroness or his mistress…well you know what I mean! I think champagne is glamorous not only because of images of half-naked women dancing in smoky, red carpet shows in the 20-ies, with men in black drinking bubbly wine; it is glamorous because the rich of today drink it and the rich often produce sparkling stories…
Now: I imagine fashion designers, who still design fashion and are not only marketing tigers, to think about bodies all the time, and how to set new lines to contours and shapes. In a sense, a perfume does the same. It brings out body contours and lines. Thus, I indeed feel that fashion designers thinking about perfumes might bring in an expertise and a way of addressing bodies that is refreshing for us perfumers, thinking more in roses and other notes.
There is yet another line, bringing fashion design and perfumery together: Revealing beauty by hiding most of it.